Category: Digital Marketing
July 16, 2021
Digital Marketing SEOSEO and Page Speed: What You Need to Know
Whether you’re a new business or an established brand looking to improve your Google Search rankings, optimizing your website for page speed is just as important as optimizing for SEO, with Google stating that speed is now a landing page factor for Search and ads. As you fill your site with SEO content and elements […]
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July 12, 2021
Digital Marketing Microsoft PPCMicrosoft Advertising Has Launched a New Tours and Activities Ad Format
If you’re an advertiser in the travel and leisure industry specializing in Bing ads, Microsoft Advertising has just launched a new advertising format to help you reach more potential travelers and adventure-seekers. Dubbed Tours and Activities, Microsoft’s new ad format is unique to the platform and will feature feed-based ad types that trigger based on […]
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April 9, 2021
Digital Marketing Google Updates SEOGoogle Product Reviews Update
Google recently announced on April 8, 2021 a new search algorithm update called the Product Reviews Update. What is the Product Reviews Update? This update is not a core algorithm update. Rather, this is a standalone update designed to promote outstanding product reviews that share insightful analysis over shallow reviews that simply summarize the product’s […]
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March 23, 2021
Digital Marketing SEODigital Marketing Agency Vs. In-House Team: Which Is Best For Your Business?
Every brand is different, and every company’s approach to marketing is different too. Some companies prefer to do everything in-house, believing that only their team has the capabilities to know the company’s needs, goals, and challenges best. However, it’s important to consider the unique benefits of partnering with a digital marketing agency. In fact, many […]
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