Category: Google Updates
December 16, 2024
Google Updates SEOEvery Essential Google Update From the Past 6 Years
The world of digital marketing is anything but static. It’s constantly changing, which is why professionals wisely allocate bandwidth to R&D. When it comes to optimizing on-site content, devising a link building strategy, or A/B testing PPC creative, context is key. In order to make solid, revenue-driving decisions, you need a thorough understanding of the […]
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August 19, 2024
Google Updates SEOGoogle Releases August 2024 Core Update
Following Google’s announcement that a core update would be coming—and weeks of ensuing search rankings volatility—Google has finally begun rolling out its August 2024 core update. This latest core update officially began rolling out on August 15 and may take up to a month to complete. While most of Google’s core updates typically take two […]
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July 2, 2024
Google Updates SEOGoogle Ends Continuous Scroll: What It Means for Digital Marketers
If you Googled anything recently, you may have noticed a change. No, it’s not another new AI-powered feature or flashy new ad format. In fact, Google didn’t add anything to Search—it took something away. In June 2024, we saw the beginning of the end for Google continuous scroll, as the search giant began turning it […]
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June 27, 2024
Google Updates SEOThe Impact of Google AI Overview Search Results on Digital Marketing
AI certainly isn’t a new addition to search engines, but Google’s new AI overviews have many marketers on edge. We’ve seen this coming for a while, going back to last year when Google announced its foray into AI search results, dubbed the Search Generative Experience or Google SGE. It’s finally here, under a new name […]
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June 19, 2024
Google Updates SEOThe Biggest Takeaways From the Google Search Algorithm Leak
Within the digital marketing industry, there’s a hunger for accurate information about how Google Search works. SEO pros are always looking for verifiable insights into the nitty-gritty details in hopes of improving their SEO strategy. Is Google’s Search Algorithm a Secret? Sure, they publish plenty of guidance to help marketers create high-quality websites and publish […]
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May 9, 2024
Google Updates SEOGoogle Extends Third-Party Cookie Deprecation Timeline Into 2025
Update: As of July 2024, Google has reversed course and will no longer deprecate third-party cookie support in Chrome. Read our updated post for the latest news on third-party cookie support in Chrome and how it affects digital marketers. Once again, Google has pushed back its timeline for deprecating third-party cookie support in Chrome. The […]
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April 12, 2024
Google UpdatesHow to Prepare Your Business for Google SGE
If you’re a digital marketer anxiously awaiting Google’s Search Generative Experience (SGE) rollout, you aren’t alone. Depending on who you ask, this experiment’s eventual public release will herald a new age of Search. The consequences could be dire, particularly for sites that have worked so hard to climb into the coveted top organic positions but […]
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November 6, 2023
Google UpdatesThe November 2023 Google Core Update Just Dropped
“It’s a rare occurrence, like a double rainbow. Or like someone on the Internet saying, ‘You know what? You’ve convinced me—I was wrong.’” – Michael, The Good Place Yep, back-to-back Google core updates are that rare. We tend to see only a few Google core updates a year, and we never see them released in […]
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4 SEO and Digital Marketing Updates From October 2023
How will the proliferation of AI change your company’s approach to digital marketing? Will privacy concerns make your analytics data less valuable? How can your organization stay ahead of the curve, edge out competitors, and drive revenue growth? Answering these crucial questions is key to setting yourself up for online success. No one has a […]
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August 23, 2023
Google UpdatesThe August 2023 Google Core Update Just Launched
If you’ve been holding your breath in anticipation of the next Google Search algorithm update, you can exhale—the August 2023 Google Core Update dropped on Tuesday, August 22. It follows Google’s March 2023 broad core update, and we can expect similar disruption across the search marketing landscape. These broad core updates always seem to cause […]
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