Category: SEO
September 28, 2021
SEO301 Redirects: A Comprehensive SEO Guide
Chances are that if you’ve moved at any point within the last five years, you forgot once or twice to have your mail forwarded to the new address. Mail forwarding is an important part of the moving process, ensuring you don’t lose valuable information being sent to you. As it so happens, the same can […]
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September 20, 2021
Digital Marketing SEOThe 2021 Beginner’s Guide to Canonical Tags
SEO is important for every website, whether it’s an online store, social media hub, or a place to do business. As websites get created and landing pages fill with content, some of that content can get duplicated along the way, confusing search engines as they work to crawl and index pages for better search rankings. […]
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September 16, 2021
CMS Digital Marketing SEOShopify SEO Guide: 9 Steps to Quickly Rank Your Website
Shopify has been steadily rising in popularity over the years, and it’s no secret that the platform is a favorite among eCommerce retailers for its flexibility, ease of use, and built-in tools. From foam hats to phone cases, retailers across the web embrace Shopify to grow their businesses every day, hoping to outrank their competition […]
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September 13, 2021
Digital Marketing SEOA Complete Guide to Understanding the Google Rankbrain Algorithm
Chances are that as you’ve searched Google for information regarding movies, TV shows, products, or general hunts for information, you’ve been surprised a time or two by how quickly Google seemed to “get” what you meant. Maybe you searched some loose terms, thinking you’d have to be more specific, but came away pleasantly surprised at […]
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September 7, 2021
Digital Marketing SEOWhat You Need to Know About Google’s Title Tag Update
In case you haven’t heard, Google recently changed how it creates title tags for search listings, prompting a number of SEO professionals to question what ramifications (if any) might come from the update. Some noted that Google seemed to be showing Header tags (H1s and H2s) in SERPs rather than meta title tags. Others were […]
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September 2, 2021
CMS Digital Marketing SEO10 Tips to Get the Most Out of Your WordPress SEO
Considered one of the best CMS platforms for search engine optimization, WordPress provides an efficient way to structure, manage, and publish websites, even for those who don’t know HTML. Though blogs tend to be one of the more common uses for the platform, it’s a favorite among many businesses, with themes and plugins that help […]
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August 26, 2021
Digital Marketing SEOHow to Boost Your Content Marketing Strategy with Long-Tail Keywords
2021 has brought many changes to SEO strategies, most especially with Google’s focus on user experience and searcher intent. In years past, hunting for long-tail keywords with low search volume almost seemed a waste of time, yet they still provide an opportunity to connect with potential clients and customers. That being said, it’s never been […]
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August 24, 2021
SEOHow to Optimize Landing Pages for Lead Generation in 5 Easy Steps
When it comes to inbound marketing, a number of brands are starting to notice the growing challenge of not only capturing peoples’ attention, but holding it as well. As more people spend more of their time online, their expectations begin to shift, leading some brands to take wildly different approaches when it comes to converting […]
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August 19, 2021
SEOThe Robots.txt Guide and Its Effects on SEO
Everyone loves a good “life hack,” and every business welcomes the chance to make their processes easier and more seamless. When it comes to your business’s website, did you know that you can actually control how search engines crawl and index your site, down to individual pages? It’s an SEO trick known as the robots.txt […]
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August 16, 2021
SEOA Quick Guide to the 5 Most Important Pages of Your Website
As the cornerstone of your business, your website is your first chance to make not only a good impression, but a lasting one as well. Fueled by your outbound content, social media channels, and digital advertising, visitors ultimately convert to customers, making final purchasing and conversion decisions based on how well you capture and retain […]
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